The last book in the Eternal's Trilogy is in the hands of the editor, the audio book for The Nephelium is currently in production, and now I am tackling my new series. After serving seventeen years in the military I look back at the bonds and brotherhood that was born from it. The term "brother" is thrown around a lot these days, but within the military I truly learned the meaning and deep responsibility that comes with that title.
Over the last couple of years I have watched as men who haven't seen each other in years dropped everything for a military brother; no questions asked. I have served in other capacities that spoke of "family" and "brotherhood", but when the cards were all out on the table most of them were not there. Who was there? My military brothers.
In the new novel that I am working on, I hope that I can capture this true idea of "brotherhood" as well as write an exciting book that will be full of drama and action, but will not be your typical military action book. I want to write a novel that military members can read and smile because it touches their soul and the very core of who they are, but at the same time be a fun and heart pounding read for those who have not served. What I don't want to do is make another novel that seems to be cut from the same cloth as all other military action novels.
In reading reviews of military action authors I have seen where some give bad reviews for a lot of acronyms and unfamiliar military jargon. I get that, but if this bothers you then you will most likely not enjoy the novel I am working on. It will be written so that it can be enjoyed by both military and non-military alike; but I want to write a novel that my military brothers can read and smile because they have their world in the palm of their hands.
I do not really remember a time where I didn't read reviews for a new place I wanted to check out. My boys are huge on reading the movie critics reviews, although we do agree that if most critics do not like the movie, we most likely will.
The point I am getting at is that I use to always read reviews, but hardly ever actually posted any. I of course wanted to make sure I was getting my money's worth, and that was why seeing what others think matters. What I never really thought about was the idea of me actually posting my own review. This was not until I started needing reviews.
Over the last few years I have become very intentional with my reviews. In sales most who like and am impressed by your product and services will not say anything, but I can promise that if you did a bad job they will let others know. In all my years of customer service and recruiting I have found that this has not changed; it is just human nature.
As an author I have found the same thing to be true. As an indie author reviews are the life source to new fans, new sales, and also a shot in the arm for the author. The Nephelium and The Vapor have sold copies into the thousands, but on the first novel I have thirteen reviews. My second novel has three reviews. Now, I am fully aware that this is not a true snapshot of those who have read and thoroughly enjoyed this series, but they tell me verbally all the time, but to get fans to write reviews online appears to be something just short of an act of God.
I want you to imagine that you have eaten at your favorite "spot" for years, but times change. The town has new people coming in, and soon people forget about that small favorite "spot" you enjoy eating at. Now, every time you go in there to eat you tell the chef, the owner, the workers how much you love the place. You don't have a lot of time though to actually rate the place online or post even a one line review. Before you know it though the place you live in has passed over the old favorite "spot", and other places have moved in. Places where the "newbies" have made their favorite spot, and they are reviewing it! This attracts others to these new places, and you soon go to eat at your favorite "spot", and you find it closing due to lack of business.
Reviews are vital, especially to small indie artist and authors. Your reviews do a few things:
1. It notifies others who are "searching" that this is a good quality product or service for their money, and they will gravitate towards it even more.
2. In the case of indie authors, it gives that author a shot in the arm. If you really enjoy that author then if you post a review it tells the world and that author that this is something special. I have days where I become so discouraged, but then I will have someone post a review, and I can literally type out chapters worth of new material. Why? Because I know that someone out there is waiting, and I don't want to let them down.
3. Indie authors are not backed by huge publishing houses with a massive machine moving a book forward. Thing about the last time you stopped into a new drinking hole, and there you heard a new unsigned band that blew your mind away. You tell yourself this music is better than anything force fed to you by "the machine". That is who authors are. The publishing houses are pumping out more and more "quick trend" but "low quality" products to try to catch a new hype, and we as the consumer are left with spending money on a new product that we are less than satisfied. Well, a review of that "indie artist" could help them become noticed.
If that Indie author wants to be noticed and picked up they will need the numbers in sales but also a following that is revealed through reviews.
Even if you are unable to type out a review quickly it should only take, maybe a minute, and not real investment to you, but a good review could be the cherry on top that will send that product or creator over the line to the next level.
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